Yosemite, Sponsored By Target?

Controversy erupts over a plan to let corporate donors display their names and logos at attractions like Yosemite.

1 minute read

April 4, 2006, 1:00 PM PDT

"Amid the scenic splendor of America's national parks, might visitors one day see a sprinkling of signs that read: "Yosemite, courtesy of Target"? Or perhaps, "Mount Rushmore, brought to you by Verizon"?

...This week, officials at the National Park Service and the Department of Interior are reviewing a proposed rule change that governs corporate giving to national parks.

...Under the proposal, sponsors can for the first time display banners, signs, and advertising along trails and roads and inside concession areas, says Jeff Ruch, executive director for Public Employees for Environmental Responsibility, a watchdog group."

FULL STORY: America's national parks: no longer ad-free zones?

Friday, March 31, 2006 in The Christian Science Monitor

Community / Economic Development Government / Politics United States

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