Reinvigorating Rochester's 'La Avenida'

City works with community leaders to create vibrant multi-cultural mecca at the heart of Rochester's booming Latino community.

1 minute read

August 21, 2002, 12:00 PM PDT

By Abhijeet Chavan @http://twitter.com/legalaidtech


"...The 14-block strip is surrounded by a culturally diverse community with Monroe County's highest concentration of Latinos; thus the La Avenida name. It is now pocketed with an eclectic mix of mom-and-pop convenience stores, some successful small businesses, run-down houses and commercial buildings, littered vacant lots, well-established and storefront churches and Hickey-Freeman Co., one of the country's most famous suit manufacturers..."

Thanks to Erik Frisch

Sunday, August 18, 2002 in Rochester Democrat And Chronicle

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