Do Environmentalists Feed The Fire of Climate Change Denial?

Despite the extreme weather events of the past year, most Americans are still not persuaded that climate change is primarily the result of human activity. Why not?

3 minute read

December 9, 2012, 8:31 PM PST

By Michael Lewyn @mlewyn


Despite the extreme weather events of the past year, most Americans are still not persuaded that climate change is primarily the result of human activity.  Why not? 

In large part, the problem is beyond environmentalists' control, for at least two reasons.  First, public concern over the troubled economy has crowded out public interest in more long-run problems (including, but not limited to, climate change).  Second, a large fraction of voters get their information from the right-wing media, which distinguishes itself from the competition by attacking President Obama.  So if President Obama supports doing something about climate change, Fox News and right-wing AM radio are tempted to deny that climate change even exists.

But after having been on numerous environmentalist mailing lists, listservs, etc.  I have come to believe that environmentalist rhetoric is sometimes unhelpful.  Just as Tea Party extremism makes Republicans look bad to swing voters, much of what I've read in the environmentalist media might be off-putting outside the environmentalist base.

On one extreme, environmentalists sometimes use overheated rhetoric (pun intended).  Environmentalist rhetoric about "saving the Earth" may fire up the already-persuaded, but may sound wacky to the unconvinced - and disconcerting to religious voters whose traditions tell them that God will ultimately supply a Messiah, or at least not wipe out life on Earth (Gen. 8:21).    Moreover, I don't think you need to tell people that all of humanity will be destroyed in order to give them reason to worry.   For example, climate change could cause a flood of natural disasters (pun intended) which wipes out large stretches of American coastline, eliminates a big chunk of our food supply, and brings the U.S. economy to its knees.  Such disasters are perfectly consistent with anyone's religious tradition, yet sufficiently harmful to be worth taking aggressive measures to avoid.

At the other extreme, environmentalists sometimes focus on trivia, going on the warpath against one consumer product or another - sometimes products as trivial as plastic straws, or as important as air conditioning.  These "Austerity Green" crusades do give the environmentalist base a way to feel useful, but aren't likely to materially affect climate change.  More importantly, Austerity Green tells  swing voters: environmentalism means making your life more difficult and uncomfortable, with no obvious payoff.    A reader subjected to such views may be converted, but may also deny the existence of any climate change problem at all in order to avoid feeling guilty about not following the Austerity Green agenda. (Of course, I'm assuming that the unconverted actually read this stuff- perhaps a fanciful assumption!)

By contrast, conservatism is successful precisely when its promises of austerity are vague (e.g. unspecified cuts in wasteful spending, which voters are likely to think will affect someone other than themselves).

But you may argue: doing something about climate change is likely to involve some policies that might make something more expensive to someone, whether it be subsidies to clean energy (some of which will inevitably turn out badly), regulations to limit pollution (which may increase energy prices in the short run) or carbon taxes.   And so perhaps even the best-sold environmental policies might be a hard sell in today's political climate.  Nevertheless I do wonder if environmentalist rhetoric makes these policies an even harder sell than necessary.


Michael Lewyn

Michael Lewyn is a professor at Touro University, Jacob D. Fuchsberg Law Center, in Long Island. His scholarship can be found at http://works.bepress.com/lewyn.

portrait of professional woman

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching. Mary G., Urban Planner

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching.

Mary G., Urban Planner

Get top-rated, practical training

Aerial view of single-family homes with swimming pools in San Diego, California.

San Diego to Rescind Multi-Unit ADU Rule

The city wants to close a loophole that allowed developers to build apartment buildings on single-family lots as ADUs.

March 9, 2025 - Axios

Green electric Volkswagen van against a beach backdrop.

The VW Bus is Back — Now as an Electric Minivan

Volkswagen’s ID. Buzz reimagines its iconic Bus as a fully electric minivan, blending retro design with modern technology, a 231-mile range, and practical versatility to offer a stylish yet functional EV for the future.

March 3, 2025 - ABC 7 Eyewitness News

Canadian flag in foreground with blurred Canadian Parliament building in background in Ottawa, Ontario, Canada.

Has President Trump Met His Match?

Doug Ford, the no-nonsense premier of Canada's most populous province, Ontario, is taking on Trump where it hurts — making American energy more expensive.

March 11, 2025 - Toronto Star

Aerial view of Honolulu, Hawaii coastline at dusk.

Honolulu's Iwilei Center Plans for Redevelopment Into Mixed-Use Space

Striving to expand affordable housing options for Oahu residents, Honolulu's Department of Land Management requests to redevelop the Iwilei Center into a mixed-use space.

March 12 - Spectrum News

Orange Biketown bike share bikes parked at station on sidewalk in Portland, Oregon,

Biketown Lives

Despite public perception of its decline, Portland’s bike share system is alive and well.

March 12 - Willamette Week

Quiet tree-lined street in Stockholm, Sweden in summer.

‘Stockholm Tree Pit’ Saves Dying Urban Trees

After noticing that two-thirds of its trees were dying, Stockholm developed a new planting method to protect trees surrounded by concrete.

March 12 - Reasons to Be Cheerful