Faux-Urban Malls Not So Bad After All?

The new generation of malls like Santana Row in San Jose, which critics accuse of being 'artificial', may indeed be serving a valuable role associated with good urbanism -- public gathering space.

1 minute read

March 30, 2007, 11:00 AM PDT

By Christian Madera @http://www.twitter.com/cpmadera


"As malls get better, more like cities (even if toy cities), I'm beginning to appre­ciate them for what they are: rehearsal spaces for future urbanites."

"There's really nothing wrong with Santana Row. There should be, of course; we've all been bred to hate malls, and what could be more hateful than a mall masquerading as a chic, vaguely European town? Taking advantage of the sun in San Jose (the more or less real place it is situated in), the mall does away with interiority, offering shoppers an artfully paved and fountained plaza, arcaded sidewalks, live music, "street food," and oversize chess in a shaded square-all to differentiate yet another collection of shops from the market. Crate and Bar­rel, Design Within Reach, and the Container Store anchor one end of the neighborhood, luring you with the promise of a design-rich life."

"People like to gather, and not just to shop. For many years I liked to think that it was in search of those extracommercial urban moments that Americans went to Europe in such numbers: a stroll on cobbles, a chance crepe stand or busker, the feel of being in a mass. But there's a predictable feel to those places these days that rivals the formula of the American mall."

Thursday, March 29, 2007 in Metropolis Magazine

portrait of professional woman

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching. Mary G., Urban Planner

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching.

Mary G., Urban Planner

Get top-rated, practical training

Aerial view of single-family homes with swimming pools in San Diego, California.

San Diego to Rescind Multi-Unit ADU Rule

The city wants to close a loophole that allowed developers to build apartment buildings on single-family lots as ADUs.

March 9, 2025 - Axios

Canadian flag in foreground with blurred Canadian Parliament building in background in Ottawa, Ontario, Canada.

Has President Trump Met His Match?

Doug Ford, the no-nonsense premier of Canada's most populous province, Ontario, is taking on Trump where it hurts — making American energy more expensive.

March 11, 2025 - Toronto Star

Close-up of green ULEZ sign in London, UK.

Study: London ULEZ Rapidly Cleaning up Air Pollution

Expanding the city’s ultra low-emission zone has resulted in dramatic drops in particle emissions in inner and outer London.

March 10, 2025 - Smart Cities World

New York City city hall building.

Are Black Mayors Being Pushed Out of Office?

The mayors of New York, St. Louis, and Pittsburgh all stand to lose their seats in the coming weeks. They also all happen to be Black.

16 minutes ago - Governing

Bird's eye view of coastal erosion next to a roadway in Sunset Cliffs, California.

‘Innovative DOT’ Guide Offers Path to Resilience for State DOTs

A new resource offers concrete recommendations for thriving in a changing transportation landscape, prioritizing a ‘fix it first’ approach to infrastructure maintenance.

1 hour ago - Transportation for America

Close-up of smart phone with USDOT website open.

USDOT Eliminates Environmental, Equity Considerations

A new memo rescinds Biden-era regulations that prioritized renewable energy, accessibility, and equity for historically disadvantaged communities.

March 13 - Smart Cities Dive

Urban Design for Planners 1: Software Tools

This six-course series explores essential urban design concepts using open source software and equips planners with the tools they need to participate fully in the urban design process.

Planning for Universal Design

Learn the tools for implementing Universal Design in planning regulations.