Efforts to create new civic identities -- new logos and slogans -- are often highly controversial.
"California cities have long wrestled with issues of civic identity, generating new logos and slogans designed to polish their image and advertise their attributes like so many boxes of breakfast cereal. In some cases, cities have gone as far as changing their name to whip up civic pride or get out from underneath undesirable reputations... Civic branding takes those efforts to new levels, with a growing number of cities taking a page from corporate America to market themselves to the outside world in order to attract new residents, promote economic development and draw tourist dollars."
Thanks to Chris Steins
FULL STORY: Civic Image Makeovers Can Get Ugly

Study: Maui’s Plan to Convert Vacation Rentals to Long-Term Housing Could Cause Nearly $1 Billion Economic Loss
The plan would reduce visitor accommodation by 25,% resulting in 1,900 jobs lost.

North Texas Transit Leaders Tout Benefits of TOD for Growing Region
At a summit focused on transit-oriented development, policymakers discussed how North Texas’ expanded light rail system can serve as a tool for economic growth.

Why Should We Subsidize Public Transportation?
Many public transit agencies face financial stress due to rising costs, declining fare revenue, and declining subsidies. Transit advocates must provide a strong business case for increasing public transit funding.

How to Make US Trains Faster
Changes to boarding platforms and a switch to electric trains could improve U.S. passenger rail service without the added cost of high-speed rail.

Columbia’s Revitalized ‘Loop’ Is a Hub for Local Entrepreneurs
A focus on small businesses is helping a commercial corridor in Columbia, Missouri thrive.

Invasive Insect Threatens Minnesota’s Ash Forests
The Emerald Ash Borer is a rapidly spreading invasive pest threatening Minnesota’s ash trees, and homeowners are encouraged to plant diverse replacement species, avoid moving ash firewood, and monitor for signs of infestation.
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