The Iconic Transamerica Pyramid: Now the Second Tallest Building in San Francisco

San Francisco's Transamerica Pyramid, designed by architect William Pereira, is no longer the tallest building in the city. The city's architecture critic expects it will still be the most iconic building in the city.

1 minute read

October 10, 2016, 6:00 AM PDT

By James Brasuell @CasualBrasuell


Transamerica Pyramid

Leonard Zhukovsky / Shutterstock

"These should be humbling times for the Transamerica Pyramid," writes John King of the iconic San Francisco skyscraper. "This week it ceases to be our city’s tallest building. Top honors instead will go to the still-ascending Salesforce Tower."

Yet to King, despite the fact that it will no longer be the city's tallest building, he expects it will still be the city's most recognizable for a long time to come.

It’s the symbol of the global metropolis that emerged here after World War II, a corporate attention-getter that lives up to branded hype. The visual shorthand for filmmakers and postcard peddlers who want to make their (literal) point. The embodiment of San Francisco’s tension between old and new, cutting-edge and quaint, flamboyant and matter-of-fact.

King reminds us that the Transamerica Pyramid is already only the 40th tallest building in the United States, yet few building say "you are here" like it. Of relevance to the current political environment surrounding development, King also notes that the building inspired strong opposition when it was announced in 1969. There was even a proposal to put a 6-story cap on building heights on the ballot in 1971.

Friday, October 7, 2016 in The San Francisco Chronicle

portrait of professional woman

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching. Mary G., Urban Planner

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching.

Mary G., Urban Planner

Get top-rated, practical training

Historic homes in St. Augustine, Florida.

Florida Considers Legalizing ADUs

Current state law allows — but doesn’t require — cities to permit accessory dwelling units in single-family residential neighborhoods.

March 18, 2025 - Newsweek

Aerial view of suburban housing near Las Vegas, Nevada.

HUD Announces Plan to Build Housing on Public Lands

The agency will identify federally owned parcels appropriate for housing development and streamline the regulatory process to lease or transfer land to housing authorities and nonprofit developers.

March 17, 2025 - The Wall Street Journal

Close-up of traffic congestion from behind cars on a freeway in the San Francisco Bay Area.

Conservatives’ Decongestion Pricing Flip-Flop

When it comes to solving traffic problems, the current federal administration is on track for failure, waste, and hypocrisy.

March 17, 2025 - Todd Litman

Close-up of rear car bumper in traffic on freeway.

Research Shows More Roads = More Driving

A national study shows, once again, that increasing road supply induces additional vehicle travel, particularly over the long run.

March 23 - Road Capacity as a Fundamental Determinant of Vehicle Travel

Close-up of "City Hall" plaque on building with gold lettering on black.

Can Progressive Planners Appeal to Conservative Principles?

Trump’s approach to policies like NYC’s congestion pricing isn’t just irrational and wasteful — it defies the tenets of conservatism. But there are ways to reframe the issues.

March 23 - Bloomberg CityLab

Close-up of seedling sprouting from ground with blurred people gardening in background.

Oak Park Plans Earth Month Events

Join Oak Park, Illinois, for a series of Earth Month events highlighting the importance of community engagement and education, integrating sustainability into local plans, and planning for the most vulnerable, such as birds, bees and butterflies.

March 23 - Local Government Commission